Book Ian Ayres

Lawyer, Economist & New York Times Best-Selling Author

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Ian Ayres Bio

Ian Ayres is a lawyer and economist, as well as the William K. Townsend Professor at Yale Law School, the Anne Urowsky Professorial Fellow in Law, and a Professor at Yale’s School of Management.He is a columnist for Forbes magazine, writes for the New York Times Freakonomics blog, and has been a commentator on public radio’s “Marketplace.” His research has been featured on Primetime Live, The Oprah Winfrey Show, and Good Morning America, and in Time and Vogue magazines.Ayres has published 11 books (including the New York Times bestseller “Super Crunchers”) and over 100 articles on a wide range of topics. His latest book is “Carrots and Sticks: Unlock the Power of Incentives to Get Things Done”. In 2010, he also published “Lifecycle Investing”, with Barry Nalebuff. He is a co-founder of, a web site that helps you stick to your goals.In 2006, he was elected to the American Academy of Arts and Sciences. His book with Greg Klass, “Insincere Promises: The Law of Misrepresented Intent”, won the 2006 Scribes book award “for the best work of legal scholarship published during the previous year.” Ayres has been ranked as one of the most prolific and most-cited law professors of his generation. The Chronicle of Higher Education referred to Ayres as “a law-and-economics guru.”In the spring of 2005, he published three books, “Straightforward”, with Jennifer Gerarda Brown; “Optional Law”; and “Insincere Promises”, with Gregory Klass. He is also the author of “Why Not?” (2003, with Barry Nalebuff); “Voting with Dollars” (2002, with Bruce Ackerman); and “Pervasive Prejudice?” (2001).Contact a speaker booking agent to check availability on Ian Ayres and other top speakers and celebrities.

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