Rob has over 25 years of experience in the field of consumer marketing, working with and for Fortune 500 companies on the corporate, client and agency sides. Today he is a partner in The Mars Agency serving as its Chief Operating Officer. Before the COO role, Rob built and led The Mars Agency Bentonville. Prior to that, Rob was responsible for the development and management of The Mars Agency Field Based Shopper Marketing Network.Throughout his tenure at The Mars Agency, Rob has worked alongside its Global CEO, Ken Barnett, partnering with him on the development and growth of several other companies within the shopper marketing arena.Rob’s experience also includes 14 years with Nestlé USA and three years with Diageo in various marketing, category management and sales roles. Known for transforming organizations into lead positions, Rob is skilled at designing winning strategies, identifying growth opportunities and mobilizing teams to achieve results.Rob holds a Bachelor of Arts in Marketing from Siena College, Loudonville, NY and an MBA from the University of Michigan. Rob has served on a number of industry and nonprofit boards. He currently serves as an executive board member of the University of Arkansas Sam M. Walton College of Business Center for Retailing Excellence, the Brand Activation Association and Collective Bias. – See more at: http://www.themarsagency.com/staff/rob-rivenburgh/#sthash.TujypoQH.dpufContact a speaker booking agent to check availability on Rob Rivenburgh and other top speakers and celebrities.